Nissan is also planning to bring eco-friendly technologies such as its e-Power vehicles and hybrids to the country
Nissan Motor Co,Japanese auto major has recently announced that it will launch the electric car named ‘Leaf’ in India this year.The company sold around 3.5 lakh units of Leaf globally in 2018.
And as per the information,Nissan is also planning to introduce its eco-friendly technologies such e-Power vehicles and hybrids to the country.
During the media interaction,Peyman Kargar, Senior Vice President and Chairman of Management Committee for Africa, Middle East and India – Nissan Motor Co, said that Leaf is a proof-point (that) they wanted to bring in India because this is a direction of leadership in EV, they have in the world.In addition,he remarked that they are really looking at how and when they bring this technology. They are in the latest stage of confirmation in terms of how and when and which model (to be considered to deploy e-Power).
Kargar further said that the company plans to bring in more models both under Nissan and Datsun brands in India in order to strengthen its position in the country.The company would utilise its manufacturing base in India to export vehicles, components and even human resources to various global operations.
Elaborating on sales strategy in the country, Nissan India Operations President Thomas Kuehl said that the electric vehicle will come at a special price point only in the metro cities.The Leaf will target institutional and government sales.The high costs of electric cars is the reason they find it difficult to target the mass segment.He added that Nissan is working to get the cost structure down by investing in the country, but lack of component suppliers for high-end technology associated with EVs and batteries in India is turning out to be a major hurdle for them.
Nissan’s e-Power technology uses electric motor to power the vehicle, but at the same time it has a small gasoline engine to charge the battery when needed, thus doing away with the need for an external charger.
Nissan has already deployed e-power on its different models in Japan.