Shailesh Chandra: BEV Shift’s Imperative, Tata Targets 50% Market Penetration By 2030

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Chandra feels that the company is firmly committed to achieving a 50% target by 2030 and will actively collaborate with all ecosystem partners to strive towards this goal.

Shailesh Chandra, the Managing Director of Tata Passenger Electric Mobility, emphasizes that the future of Battery Electric Vehicles (BEVs) is a necessity, not a mere option. This is due to the global commitment to achieving net carbon zero. Chandra, who has been instrumental in shaping India’s electric car market for the past five years, acknowledges the unpredictability of forecasting the adoption of new technology. However, he stresses the importance of setting ambitious targets and striving to meet them.

Chandra points out that if India aims to be net carbon zero by 2070, actions must begin immediately. Tata Motors has set a goal to reach this status by 2040, with a milestone of achieving 50% by 2030. Despite the electric vehicle market experiencing some setbacks, Tata Motors has seen electric vehicles make up a significant portion of its total sales and revenue.

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Chandra remains confident in the future success of their electric vehicle models and aims to reach a 50% share. He remarks on the rapid growth of the BEV market worldwide, with significant increases in major markets like China, Europe, and the US. While acknowledging economic uncertainties and policy changes affecting the market, Chandra is optimistic about the future, especially given Tata Motors’ impressive growth in the Indian car market.

The increasing competition in the sector is a positive sign, according to Chandra. He reiterates that the move towards BEVs is not optional but imperative, as it aligns with the global commitment to net carbon zero. The same pressure applies to all Original Equipment Manufacturers (OEMs), making the transition to electric vehicles an essential and urgent task.

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