World’s fourth-largest PC vendor, Lenovo, here on Tuesday announced the launch of new desktops, laptops and all-in-ones that are exclusively for the SME vertical.
The new range of products include ThinkCentre Edge 71z, ThinkCentre Edge 71, ThinkCentre Edge 91z, ThinkPad X220, ThinkPad Edge E420s(SSD) and Lenovo B570. This lineup is equipped with Lenovo Enhanced Experience 2.0 for Windows 7 that facilitates fast boot time, superior performance and power management, the company added.
The company aims to create a significant impact in the SME market by deploying a holistic approach to the market, encompassing aggressive retail push, deeper channel penetration and channel engagement with exclusive product range.
Lenovo believes that there are more than 1 million potential IT buyers within the SME segment in India, out of which 20,000 are of medium enterprises. It serves the customers through 150 channel partners and is planning to extend the partner-base to 750 by the end of FY 2011-12.