HFCL Appoints Beetel as National Distributor For 10 Line of Products

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The product range includes Wi-Fi 5 and Wi-Fi 6 access points, P2P & P2MP unlicensed band radios, L2 & L3 switches, and specialized antennas

HFCL (formerly Himachal Futuristic Communications Limited) has signed up a nationwide distribution agreement with Beetel Teletech (Beetel) for its ’10’ line of products. Beetel, appointed as the national distributor, will be responsible for marketing HFCL’s complete portfolio of products under ’10’ brand. These include Wi-Fi 5 and Wi-Fi 6 access points, P2P & P2MP unlicensed band radios, L2 & L3 switches, and specialized antennas.

“We, at Beetel, are excited and thrilled to collaborate with HFCL as their Value Added Distributor for the Indian market. We are bullish about the overall growth of the access market. We are confident that we will be playing a pivotal role in their
journey of providing Internet for all through their world-class next-gen Made in India Access Solutions. We look forward to opening new frontiers, maximizing reach, exhibiting numerous benefits of securing a connection via IO’s extensive product portfolio”, said Sanjeev Chabbra, MD & CEO, Beetel.

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HFCL has already shipped 150,000+ ’10’ units within the first 12 months of its launch. The company noted that the agreement with Beetel is aimed at twin-fold gains. On the one hand, it is going to strengthen HFCL’s product distribution network for the existing and future product lines. On the other hand, it is aimed at accelerating expansion of market share for maturing products while reducing the time to market for recently launched and to be launched products.

“We, at 10, are fully committed to our distribution partners. Cognizant and appreciative of the crucial role they play in seamless, across-markets delivery and deployment of our products and solutions, we work with our partners as our own extension, both echoing the same belief and confidence in our customer value proposition. We are confident that Beetel Teletech’s broad reach, technical and sales expertise, and deep insights into the networking market, will undoubtedly help us proliferate our products and services,” noted Jitendra Chaudhary, Executive President, HFCL.

HFCL’s product range includes Wi-Fi Systems, Unlicensed Band Radios, Switches, Electronic Fuses, Electro Optic Devices, Cloud Management Systems and Video Management Systems. There is a suite of products under development, which include Software Defined Radios, Routers, PON, Small cell and Macro Cell for 5G, Intelligent Antenna Systems and Ground Surveillance Radars among others.

Beetel distributes products from brands including Avaya, Polycom, Plantronics, Samsung, RADWIN, Ruckus, RAD, and Actelis. The company is spread via 10,000 retailers, 500 distributors, as well as 10 warehouses.

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