Schneider Electric strengthens its presence in Indian market

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Friday, January 10, 2014: Schneider Electric India, a global specialist in energy management, celebrating 50 years of opérations in India, today announced that it would be looking at a host of new initiatives in India going forward as part of its renewed commitment to the India market. The first of such initiatives was the commissioning of an automation solutions factory near Chennai. Other planned initiatives will be announced in due course.

The company also announced initiatives to strengthen its brand and retail presence in the Karnataka market – a region that comprises a very important market for Schneider Electric in India. Schneider Electric’s direct presence here ensures the easy availability of all products by connecting with the customer at the ground level and collaborating with channels and influencers to offer a comprehensive set of competitive products and solutions, encompassing the entire product range of Schneider Electric.

Highlighting Schneider Electric’s renewed commitment to the India market, Emmanuel Babeau, Deputy CEO in charge of Finance and Legal Affairs said, “India is a key market for Schneider Electric globally. Not only as a global manufacturing hub but also as an important R&D centre. As part of our focus on this market, we are already seeing a further addition of manufacturing capacity reflected in the launch of an automation plant near Chennai. In addition to our business objectives, one of our key responsibilities is also to change the lives of people at the bottom of the pyramid by providing them access to energy. The Schneider Electric India Foundation trains unemployed youth as electricians, puts solar powered lamps in villages that have no electricity, provides scholarships to students to pursue higher education & provides entrepreneurship opportunities to rural youth.”

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“Karnataka is a key market for Schneider Electric and we are now looking at further strengthening our presence in this important region. We have seen good demand for our solutions not just from the Bangalore region but also from other Tier 2 and 3 towns of the state. We are very optimistic about the future potential and growth of the energy management market in this region. Bangalore, along with other markets in the state is going to be a key driver of Schneider Electric’s growth story in India”, added Anil Chaudhry, Managing Director and Country President, Schneider Electric India.

To mark the 50 years of operations milestone, Schneider Electric had initiated a 50 city pan-India road-show to collaborate and share knowledge on how to solve energy and address sustainability challenges. The road-show – Xperience Efficiency Yatra – started from Delhi on October 1, 2013 and ended in Bangalore yesterday. The road-show was part of Schneider Electric India’s strategic initiative to connect with customers across geographies educating and informing them about the company’s solutions.

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