Maruti to start manufacturing budget electric vehicle on its own

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Maruti Suzuki will start making its first affordable electric vehicle (EV) by 2020 based on technology from parent Suzuki Motor, ahead of products developed in partnership with Toyota.

Image for representational purpose only

The company and its parent are focusing on in-house capabilities but are also looking for partners to put in place the ecosystem for electric vehicles, Maruti Suzuki managing director Kenichi Ayukawa told ET in an interview. The Japanese carmaker will not rely solely on its partner Toyota’s expertise to build EV from the ground up.

“There is an MoU (memorandum of understanding) for technical support from Toyota to Suzuki Motor on EVs,” Ayukawa said. “In addition, Suzuki is also working on its own EV technology development. From these combined efforts, we will see EVs getting launched in India in 2020 and beyond.”

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Maruti Suzuki executives said its first EVs will be based on Suzuki’s own technology. EVs from the collaboration with Toyota will come in after that. Suzuki concluded the pact with Toyota in November to launch electric vehicles in India, also around the turn of the decade.

 

Ayukawa did not specify details of the segment in which the Maruti Suzuki EV will be introduced.

First-mover Advantage

But the Maruti Suzuki MD emphasised that a detailed market survey is being conducted. Maruti Suzuki is likely to have an electric vehicle with a power output of 25 to 35 kilowatts per hour, suitable for the compact car segment, and possibly priced below Rs 10 lakh, according to people with knowledge of the matter. To be sure, the EV made by Mahindra Electric has an output in excess of 35 kilowatts per hour and is priced at around Rs 11 lakh. “India is Suzuki’s largest market. With market share shrinking in Japan, Suzuki does not want to lose the first-mover advantage during this  transition to greener vehicles,” said VG Ramakrishnan, managing partner at Avanteum Advisors LLP. “It has therefore decided to bring in electric vehicles on its own, even ahead of its partnership with Toyota.”

 

Courtesy- Economic Times

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