Google Partners With Tech Mahindra To Introduce ‘amplifAIer,’ GenAI Powered Email Platform

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The Email amplifAIer will be an all-in-one solution for contact centres to manage email communication and improve customer service. It utilizes Generative AI for unified visualization and automation, following a responsible human-in-loop approach to enhance customer experience, as per the company.

Tech Mahindra announced their partnership with Google on Tuesday. This partnership aims to launch a Generative AI-powered E-mail named “amplifAIer”. The Email “amplifAIer” is designed to be a comprehensive solution for effectively managing all email communications within contact centres, thereby improving customer service.

The Email amplifAIer will also leverage Generative AI capabilities to offer integrated visualization and automation techniques. As stated by the company, this approach embraces a “human in the loop” philosophy, ensuring responsible practices that result in enhanced customer experiences.

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Furthermore, the Email amplifAIer is set to deliver comprehensive solutions encompassing email automation and personalized responses. This will be achieved by identifying intents, extracting necessary entities from the email, and seamlessly integrating with various systems and applications like CRM and Finance.

Chandra Sankholkar, Director of Google Cloud Partnerships, believes that the generative AI capabilities offered by Google Cloud have the potential to provide tangible benefits to organizations spanning various industries, especially in sectors prioritizing data privacy and security. Collaborations with partners like Tech Mahindra will expedite the deployment of these capabilities to customers, enabling swift and efficient scaling. This collaboration opens doors for organizations to expedite their AI-powered transformations, thus creating additional avenues for growth.

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