Marketing Support for Blockchain Gaming in Japan Becomes Global

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Oasys Partners with YGG Japan.

A partnership has been formed between Oasys, an environmentally-friendly and gaming-optimized blockchain built by gamers for gamers, and YGG Japan, a blockchain games guild.

The partnership is to promote blockchain gaming ecosystem development and growth in Japan by providing global game developers access to networking opportunities and marketing resources. Developers can access preferential support on marketing and promotional services provided by YGG Japan apart from building on Oasys’ blockchain 

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Daiki Moriyama, Director, Oasys, said: “As the third largest gaming market in the world, Japan’s gaming credentials are well-established. With the government continuing to invest in building the local Web3 infrastructure, there is now tremendous potential for blockchain gaming to grow globally with Japan serving as a launchpad. Through collaborations with strong ecosystem partners such as YGG Japan, we firmly believe that the whole is greater than the sum of its parts, and will support game developers worldwide with resources to help their business expansion strategies in Japan. “

Tetsuya Fujiwara, Co-Founder, YGG Japan, added: “Japan has a substantial gaming market and is well-positioned for a blockchain gaming renaissance. As the first and most-established gaming guild in Japan, YGG Japan seeks to contribute to the Japanese blockchain gaming market by addressing the common growth issues that many local game developers face. With these barriers to entry reduced, we can bring more users into the blockchain gaming space and enhance the ecosystem for all. Our partnership with Oasys will help us to reach even more developers that are building compelling blockchain games of the future. “

Following this partnership, several major gaming companies including Square Enix, SEGA, Bandai Namco Research, Ubisoft and Netmarble having joined as initial validators.


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