LG Teams up with Microsoft to Accelerate Autonomous Vehicles Business


LG Electronics is planning to grow its autonomous vehicle and infotainment system business by leveraging Microsoft’s Azure cloud and Artificial Intelligence (AI) technologies.

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The Korean company will apply Microsoft’s AI knowledge to its Advanced Driver Assistance Systems (ADAS), Driver-Status Monitoring Camera (DSM) and Multi-Purpose Front Camera products and incorporate Microsoft’s Virtual Assistant Solution Accelerator in LG’s infotainment systems, according to a news agency report.

Azure’s Data Box service will help LG’s self-driving platform to learn and evolve even faster at its testing grounds. It could help LG’s software learn the driving patterns of other vehicles on the road as well as recognise and distinguish between pedestrians and objects, the company said.

LG will be upgrading its infotainment systems with Microsoft’s AI knowhow. With Azure’s voice­-activated Virtual Assistant Solution Accelerator, LG’s vehicle infotainment system will enable drivers to easily and quickly check traffic conditions on the road, search for nearby restaurants, play favourite songs and more.


“Our expectation is that the combination of Microsoft’s advanced cloud infrastructure with LG’s fast-growing automotive components business will accelerate the self-driving auto industry as a whole,” said Kim Jin-yong, President of the LG Vehicle Component Solutions Company.

“We’re confident that the combination of Microsoft and LG technologies will create a new benchmark in autonomous auto AI,” Kim added.



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