Alcatel evaluates local assembly of smartphones in India

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TCL Communication, which makes Alcatel brand of phones, said it is evaluating setting up local assembly of Alcatel smartphones in India, reported Economic Times.

Alcatel, mobile manufacturing, SKD, local assembly, TCL Communications, India
Image for representational purpose only

TCL Communications Regional Director India Praveen Valecha said to PTI that the company is in discussion with various players and they are looking at starting with semi-knocked down (SKD) assembly by September and will expand accordingly. He added that Alcatel Mobility Devices in India is expected to clock revenues of USD 50 million this year.

Stefan Streit, General Manager (Global Marketing) at TCL Communication, said the company is focussed on building a “sustainable” brand in India. “India is a very important market. We don’t want to come in, burn money and go away. We want to be in India and build a sustainable brand,” he said to PTI.

TCL Communication has also signed a pact (MoU) with Flipkart. Under the agreement, the partnership will focus on new product development, knowledge sharing, marketing and distribution of large-screen devices.

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